Wednesday, 5 October 2016

"Scream" magazine cover analysis








On this issue of “entertainment weekly, the film image for Scream four stars on the front cover, this magazine cover is kept quite simple, featuring the scream mask worn by the slasher in the movie as the main image, as the movies are very popular, people will know what the film the magazine is promoting as a person wearing the trademark mask this would largely appeal to the target audience of horror fanatics.
Being a slasher horror blood is prominent throughout the film The dark red background has conations to perhaps the amount of blood that is shed, this thus is hinting to the gory nature of the scream films as well as this red is known for symbolising danger. The masthead is in bold white font across the top of the page and is the main focus on the page as the colour scheme is a combination of red, black, white with elements of pale yellow and blue.  The ghostly mask worn by the character is white, white usually connotes innocence and purity however in this instance it connotes the idea of emotionless and coldness. The black symbolises darkness and evilness within the film and person behind the ghost face.
The poster focuses mainly on the film as on the right side 'Scream returns' is written in a large bold font in white and pale blue and underneath is a list of the cast members that are being interviewed about the movie, this both promotes the magazine as well as the movie itself.
Analysing existing media products is important as it aids me in expanding my understanding and provides inspiration as the typical conventions found greatly help in creating a successful product that is suited to the genre. I have found that horror magazine covers all have many similarities, one being the use of colour scheme as the horror film magazine covers have the tendency to use dark and gloomy colours along with blood as the connotation of danger and blood.


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